Calm the Mind.
Reconnect the Body.
Transform your Habits.

Calm the Mind. Reconnect the Body.
Transform your Habits.

Cognitive Behavioral Hypnotherapy, Mindfulness and Yoga.

In Mallorca and online.

Cognitive Behavioral Hypnotherapy, Mindfulness and Yoga. In Mallorca and online.

Introduction

Welcome
I am glad you are here

I am Agnes, I support people who feel overwhelmed by stress, anxiety, low mood, IBS, want to quit smoking or change other habits. Using a personalised, integrative approach that includes Cognitive Behavioral Therapy, Mindfulness, Clinical Hypnosis and/ or Yoga, I help you understand what’s happening, why it’s happening, and what to do to truly find calm, clarity, and emotional ease. Here, you’ll find a space where you’re understood, guided, and supported. Together, we’ll explore what you need, practical strategies to reduce symptoms, restore balance, and strengthen your overall wellbeing. I’m based in Mallorca and available online.

Shall we take the next step together?
Agnes Kruszynska

Let´s Talk

My work

How I Help

This is a space of support in person in Mallorca or online worldwide for:

stress

  • anxiety

  • phobias

  • low mood

  • confidence

  • IBS

  • stop smoking / habit


Whether you want to quit smoking or shift unhelpful thought patterns about yourself, your life or the world, we’ll work together in a way that feels personal, practical, and grounded in both science and compassion.

My methods

Areas I work with

Areas I work with

Smoking Cessation

I quit smoking with hypnotherapy 14 years ago, and it genuinely changed my life. That personal experience is one of the reasons I do this work today — because I know how powerful the right support can be. Research consistently shows that hypnosis is one of the most effective ways to stop smoking. With hypnotherapy, you’re 5 times more likely to quit successfully than by relying on willpower alone. “Hypnosis is the most effective way of giving up smoking, according to the largest ever scientific comparison of ways of breaking the habit. Willpower, it turns out, counts for very little.” (New Scientist, vol. 36) My aim is simple: to help you become a healthy, relaxed, and confident non-smoker — often after just one session. If you’ve tried hypnotherapy before and returned to smoking, please don’t see that as failure. In my experience, it’s often a sign that you can quit — you just need the right approach, at the right time, with the right support. How we work together: 1. A free initial call
We start with a no-obligation call to talk about your motivation, your current situation, and whether this is the right moment for you to quit. If you’re going through an extremely stressful period, I’ll be honest with you — sometimes it’s better to wait. 2. Personalised preparation
If we decide to work together, we’ll schedule your session. About a week beforehand, I’ll ask you for some information so I can tailor the session specifically to you. You’ll also receive audio self-hypnosis recordings to help you prepare mentally and emotionally. I want you to be excited to become free of your habit. 3. Your hypnotherapy session
The session lasts around three hours. It’s deep, thorough, and focused — but also supportive and often surprisingly enjoyable. 4. Practical tools for real life
During the session, we’ll use several CBT-based exercises to help you manage cravings and change habits. I’ll record these exercises for you, so you can use them during the first few days if things feel challenging. 5. Ongoing support if you need it
If you do struggle, you’re not on your own. I offer a free one-hour booster session to help you get back on track.

Irritable Bowl Syndrome (IBS)

If you live with IBS, you’ll know how frustrating it can be. Medications may offer temporary relief, and restrictive diets can be difficult to maintain long term — often without addressing the underlying issue. IBS is a disorder of the gut–brain interaction with contributions from brain, gut, immune system, and microbiota, yet its exact cause is still not fully understood. Diagnosis is usually made by ruling out other medical conditions, which can leave many people feeling uncertain or unsupported. Gut-directed hypnotherapy is a well-researched and effective approach for IBS. Studies have shown significant improvements in symptom severity, non-intestinal symptoms, quality of life, and levels of anxiety and depression following hypnotherapy. How we work together: 1. Medical clearance
Before starting treatment, I require confirmation that you have been diagnosed with IBS and that your symptoms are not linked to a more serious condition. This usually involves a referral from your doctor for IBS-specific hypnotherapy. 2. Understanding your individual needs
We begin with an in-depth conversation to explore your symptoms, triggers, and lifestyle, allowing me to tailor the treatment to your specific situation. 3. A structured treatment programme
Effective IBS hypnotherapy requires consistency. We’ll work together over six to 12 sessions, spread across a minimum of six weeks and up to 24 weeks. I typically recommend starting with weekly two-hour sessions to build momentum and create meaningful change. As treatment progresses, we then move to one-hour sessions every two weeks, giving you time to integrate what you’re learning into everyday life. 4. Support between and after sessions
All sessions are recorded so you can continue practising at home and reinforce the work we’ve done together. After the programme has finished, we’ll stay in touch so I can monitor your progress. Some clients choose to book additionally a qualified nutritionist. This allows IBS to be addressed from different, complementary angles, ensuring you receive well-rounded, appropriate care alongside hypnotherapy.

Anxiety, Stress and Phobias

“Some of the worst things in my life never happened.”
— Mark Twain Anxiety has a way of convincing us that something bad is about to happen — even when there’s no real danger. Over time, this constant state of alert can become exhausting, affecting your confidence, sleep, and enjoyment of everyday life. Phobias are also incredibly common. Whether it’s flying, driving, public speaking, medical procedures, or specific situations, they can feel overwhelming — yet the good news is that phobias are among the most treatable anxiety conditions, and many people experience significant relief in a relatively short time. The British Medical Journal recommends CBT and applied relaxation techniques as two of the most effective treatments for anxiety. When these approaches are combined with clinical hypnotherapy, the results can be even more powerful — helping both the mind and body learn a calmer, more confident response. For many people, anxiety develops as a learned response over time. With the right tools and support, it’s possible to gently retrain these responses and feel more at ease in everyday life. How we work together: 1. Understanding you and your experience
We begin with a conversation. This gives you space to explain how anxiety, stress, or phobias show up in your life, and allows me to understand what you’re dealing with and how best to support you. 2. Therapeutic tools, and hypnotherapy:
From the second session onwards, we usually introduce CBT-informed techniques to help you develop practical coping skills and new ways of responding to anxiety. As the work progresses, hypnotherapy may be introduced where appropriate and only if it feels like the right fit for you. Hypnosis is never an obligation. Many people with anxiety find the deeply relaxed hypnotic state calming and restorative in itself — even without specific suggestions — as it allows the nervous system to settle and step out of constant alert. When used, hypnotherapy is combined with relaxation, visualisation, and confidence-building techniques to support a greater sense of ease, safety, and control in situations that previously felt triggering. 3. Lasting change, not just short-term relief:
As well as easing anxiety in specific situations, most clients notice a general reduction in overall anxiety levels and physical tension. Many people feel a clear difference after the first session. To ensure these changes last, I usually recommend at least four to six sessions. This gives you the time and confidence to practise and integrate what you’ve learned, so your calmer response becomes automatic — not just a temporary fix.

Behavioural Habits

Unhelpful behavioural patterns can show up in many ways, including emotional or compulsive eating, drinking more than you’d like, nail-biting, or other habits that feel difficult to change. These behaviours often develop as coping responses to stress or emotional challenges and are not a sign of weakness or lack of willpower. Cognitive- Behavioral-Hypnotherapy can be a supportive approach to habit change by helping you develop greater awareness, self-regulation, and more helpful patterns of thinking and responding. My work focuses on supporting you to move away from limiting self-labels and towards a healthier, more empowered relationship with yourself and your choices. The aim is not to define you by a habit, but to support sustainable change that fits your life and values. How we work together: 1. Initial assessment and goal setting
We begin with a detailed conversation to explore your current situation, goals, and any relevant background. This allows me to assess whether hypnotherapy is appropriate for you and to tailor a programme to your individual needs. 2. A structured, time-limited programme
For many behavioural habits, hypnotherapy is most effective when delivered over four to six sessions, depending on the nature and complexity of the issue. Sessions focus on building self-awareness, strengthening motivation, and developing healthier responses to triggers. 3. Ethical scope of practice and collaboration
Hypnotherapy is not a replacement for medical or specialist addiction treatment. Where a habit is assessed as severe or where additional support is required, I work in collaboration with specialised clinics and support programmes. You don’t have to do this alone — together, change is possible. 4. Relapse-prevention and self-support tools
As part of the programme, I share practical strategies to support ongoing change, including techniques to manage cravings, reduce emotional triggers, and strengthen self-confidence. These tools are designed to help you maintain progress and respond more effectively if challenges arise.

Low Confidence

Low self-esteem and ongoing lack of confidence can quietly affect many areas of life — from your mental wellbeing to relationships, work, study, and how you experience yourself day to day. Over time, this inner struggle can make even small challenges feel overwhelming. Hypnotherapy, alongside evidence-informed approaches such as mindfulness and cognitive techniques, can be a gentle and effective way to explore where low confidence comes from and how it’s being maintained. How we work together: 1. Understanding your experience
We begin with a conversation about how low confidence shows up for you and what you feel may have contributed to it. This helps create a clear and compassionate starting point for our work. 2. Exploring patterns and beliefs
During our sessions, I use a combination of mindfulness, CBT-informed techniques, and clinical hypnosis to help you become aware of unhelpful thought patterns and deeply held beliefs that may be limiting your confidence. 3. Supporting lasting change
Together, we work on developing greater self-acceptance, emotional ease, and a more supportive inner dialogue. The aim is to help you move through life with increased self-trust, resilience, and courage — in a way that feels authentic to you. 4. A pace that fits you
Many people notice some positive shift after the first session. Depending on your individual needs and goals, I usually recommend between three and six sessions to support meaningful and lasting change.

Smoking Cessation

I quit smoking with hypnotherapy 14 years ago, and it genuinely changed my life. That personal experience is one of the reasons I do this work today — because I know how powerful the right support can be. Research consistently shows that hypnosis is one of the most effective ways to stop smoking. With hypnotherapy, you’re 5 times more likely to quit successfully than by relying on willpower alone. “Hypnosis is the most effective way of giving up smoking, according to the largest ever scientific comparison of ways of breaking the habit. Willpower, it turns out, counts for very little.” (New Scientist, vol. 36) My aim is simple: to help you become a healthy, relaxed, and confident non-smoker — often after just one session. If you’ve tried hypnotherapy before and returned to smoking, please don’t see that as failure. In my experience, it’s often a sign that you can quit — you just need the right approach, at the right time, with the right support. How we work together: 1. A free initial call
We start with a no-obligation call to talk about your motivation, your current situation, and whether this is the right moment for you to quit. If you’re going through an extremely stressful period, I’ll be honest with you — sometimes it’s better to wait. 2. Personalised preparation
If we decide to work together, we’ll schedule your session. About a week beforehand, I’ll ask you for some information so I can tailor the session specifically to you. You’ll also receive audio self-hypnosis recordings to help you prepare mentally and emotionally. I want you to be excited to become free of your habit. 3. Your hypnotherapy session
The session lasts around three hours. It’s deep, thorough, and focused — but also supportive and often surprisingly enjoyable. 4. Practical tools for real life
During the session, we’ll use several CBT-based exercises to help you manage cravings and change habits. I’ll record these exercises for you, so you can use them during the first few days if things feel challenging. 5. Ongoing support if you need it
If you do struggle, you’re not on your own. I offer a free one-hour booster session to help you get back on track.

Irritable Bowl Syndrome (IBS)

If you live with IBS, you’ll know how frustrating it can be. Medications may offer temporary relief, and restrictive diets can be difficult to maintain long term — often without addressing the underlying issue. IBS is a disorder of the gut–brain interaction with contributions from brain, gut, immune system, and microbiota, yet its exact cause is still not fully understood. Diagnosis is usually made by ruling out other medical conditions, which can leave many people feeling uncertain or unsupported. Gut-directed hypnotherapy is a well-researched and effective approach for IBS. Studies have shown significant improvements in symptom severity, non-intestinal symptoms, quality of life, and levels of anxiety and depression following hypnotherapy. How we work together: 1. Medical clearance
Before starting treatment, I require confirmation that you have been diagnosed with IBS and that your symptoms are not linked to a more serious condition. This usually involves a referral from your doctor for IBS-specific hypnotherapy. 2. Understanding your individual needs
We begin with an in-depth conversation to explore your symptoms, triggers, and lifestyle, allowing me to tailor the treatment to your specific situation. 3. A structured treatment programme
Effective IBS hypnotherapy requires consistency. We’ll work together over six to 12 sessions, spread across a minimum of six weeks and up to 24 weeks. I typically recommend starting with weekly two-hour sessions to build momentum and create meaningful change. As treatment progresses, we then move to one-hour sessions every two weeks, giving you time to integrate what you’re learning into everyday life. 4. Support between and after sessions
All sessions are recorded so you can continue practising at home and reinforce the work we’ve done together. After the programme has finished, we’ll stay in touch so I can monitor your progress. Some clients choose to book additionally a qualified nutritionist. This allows IBS to be addressed from different, complementary angles, ensuring you receive well-rounded, appropriate care alongside hypnotherapy.

Anxiety, Stress and Phobias

“Some of the worst things in my life never happened.”
— Mark Twain Anxiety has a way of convincing us that something bad is about to happen — even when there’s no real danger. Over time, this constant state of alert can become exhausting, affecting your confidence, sleep, and enjoyment of everyday life. Phobias are also incredibly common. Whether it’s flying, driving, public speaking, medical procedures, or specific situations, they can feel overwhelming — yet the good news is that phobias are among the most treatable anxiety conditions, and many people experience significant relief in a relatively short time. The British Medical Journal recommends CBT and applied relaxation techniques as two of the most effective treatments for anxiety. When these approaches are combined with clinical hypnotherapy, the results can be even more powerful — helping both the mind and body learn a calmer, more confident response. For many people, anxiety develops as a learned response over time. With the right tools and support, it’s possible to gently retrain these responses and feel more at ease in everyday life. How we work together: 1. Understanding you and your experience
We begin with a conversation. This gives you space to explain how anxiety, stress, or phobias show up in your life, and allows me to understand what you’re dealing with and how best to support you. 2. Therapeutic tools, and hypnotherapy:
From the second session onwards, we usually introduce CBT-informed techniques to help you develop practical coping skills and new ways of responding to anxiety. As the work progresses, hypnotherapy may be introduced where appropriate and only if it feels like the right fit for you. Hypnosis is never an obligation. Many people with anxiety find the deeply relaxed hypnotic state calming and restorative in itself — even without specific suggestions — as it allows the nervous system to settle and step out of constant alert. When used, hypnotherapy is combined with relaxation, visualisation, and confidence-building techniques to support a greater sense of ease, safety, and control in situations that previously felt triggering. 3. Lasting change, not just short-term relief:
As well as easing anxiety in specific situations, most clients notice a general reduction in overall anxiety levels and physical tension. Many people feel a clear difference after the first session. To ensure these changes last, I usually recommend at least four to six sessions. This gives you the time and confidence to practise and integrate what you’ve learned, so your calmer response becomes automatic — not just a temporary fix.

Behavioural Habits

Unhelpful behavioural patterns can show up in many ways, including emotional or compulsive eating, drinking more than you’d like, nail-biting, or other habits that feel difficult to change. These behaviours often develop as coping responses to stress or emotional challenges and are not a sign of weakness or lack of willpower. Cognitive- Behavioral-Hypnotherapy can be a supportive approach to habit change by helping you develop greater awareness, self-regulation, and more helpful patterns of thinking and responding. My work focuses on supporting you to move away from limiting self-labels and towards a healthier, more empowered relationship with yourself and your choices. The aim is not to define you by a habit, but to support sustainable change that fits your life and values. How we work together: 1. Initial assessment and goal setting
We begin with a detailed conversation to explore your current situation, goals, and any relevant background. This allows me to assess whether hypnotherapy is appropriate for you and to tailor a programme to your individual needs. 2. A structured, time-limited programme
For many behavioural habits, hypnotherapy is most effective when delivered over four to six sessions, depending on the nature and complexity of the issue. Sessions focus on building self-awareness, strengthening motivation, and developing healthier responses to triggers. 3. Ethical scope of practice and collaboration
Hypnotherapy is not a replacement for medical or specialist addiction treatment. Where a habit is assessed as severe or where additional support is required, I work in collaboration with specialised clinics and support programmes. You don’t have to do this alone — together, change is possible. 4. Relapse-prevention and self-support tools
As part of the programme, I share practical strategies to support ongoing change, including techniques to manage cravings, reduce emotional triggers, and strengthen self-confidence. These tools are designed to help you maintain progress and respond more effectively if challenges arise.

Low Confidence

Low self-esteem and ongoing lack of confidence can quietly affect many areas of life — from your mental wellbeing to relationships, work, study, and how you experience yourself day to day. Over time, this inner struggle can make even small challenges feel overwhelming. Hypnotherapy, alongside evidence-informed approaches such as mindfulness and cognitive techniques, can be a gentle and effective way to explore where low confidence comes from and how it’s being maintained. How we work together: 1. Understanding your experience
We begin with a conversation about how low confidence shows up for you and what you feel may have contributed to it. This helps create a clear and compassionate starting point for our work. 2. Exploring patterns and beliefs
During our sessions, I use a combination of mindfulness, CBT-informed techniques, and clinical hypnosis to help you become aware of unhelpful thought patterns and deeply held beliefs that may be limiting your confidence. 3. Supporting lasting change
Together, we work on developing greater self-acceptance, emotional ease, and a more supportive inner dialogue. The aim is to help you move through life with increased self-trust, resilience, and courage — in a way that feels authentic to you. 4. A pace that fits you
Many people notice some positive shift after the first session. Depending on your individual needs and goals, I usually recommend between three and six sessions to support meaningful and lasting change.

Next steps: If you’ve decided you’d like to find out more about working with me, please get in touch (https://calendly.com/agneskru/15-min-discovery-call) so we can arrange a time to speak. It is possible to book a one single session if you are curious and would like to feel how it is to be in hypnosis without therapy involved.

Next steps: If you’ve decided you’d like to find out more about working with me, please get in touch (https://calendly.com/agneskru/15-min-discovery-call) so we can arrange a time to speak. It is possible to book a one single session if you are curious and would like to feel how it is to be in hypnosis without therapy involved.

Love and Thanks to all the "Agnes Kru Possibilitators", who have helped me on my way:
Love and Thanks to all the "Agnes Kru Possibilitators", who have helped me on my way:

Agnes Kru

Calm the Mind. Reconnect the Body. Transform your Habits.

Professional Code Of Conduct  (Read)

Professional Conduct and Integrity 1.1 I will conduct myself with professionalism, honesty, dignity and respect in all professional activities.
 1.2 I will not engage in behaviour that brings my profession, ACCPH, or fellow practitioners into disrepute.
 1.3 I will work within recognised ethical frameworks and within the scope of practice for which I am trained and competent.
 1.4 I will declare conflicts of interest and avoid dual relationships that may impair professional judgement or objectivity. 2. Professional Competence and Development 2.1 I shall not claim qualifications, credentials, status or experience that I do not hold, nor use post-nominals I am not entitled to.
 2.2 I will not offer services in any modality in which I am not adequately trained or qualified.
 2.3 I will engage in ongoing professional development to maintain and enhance my knowledge and skills.
 2.4 I recognise the limits of my competence and will refer clients to other professionals where appropriate. 3. Client Welfare and Safeguarding 3.1 I will act in the best interests of clients and prioritise their welfare, safety and autonomy.
 3.2 I will not enter into a sexual, exploitative or abusive relationship with any client.
 3.3 I will not take advantage of clients financially, emotionally or psychologically. 
3.4 I will actively safeguard children and vulnerable adults and comply with relevant legal duties. 4. Medical, Therapeutic and Coaching Responsibility 4.1 I will not claim to diagnose, cure or treat medical conditions outside my professional remit.
 4.2 I will not advise clients to discontinue prescribed medication or treatment from a medical professional.
 4.3 I will respect the role and expertise of other healthcare and mental health professionals and collaborate responsibly where appropriate. 5. Confidentiality, Records and Data Protection 5.1 I will maintain client confidentiality in accordance with UK law, including data protection legislation (for oversees members, within the requirements of their residing country) 
5.2 Confidential information may only be disclosed with consent, legal requirement, or where necessary to prevent serious harm.
 5.3 I will maintain accurate and relevant records of my work. 
5.4 I will store, retain and dispose of records securely and lawfully. 6. Fitness to Practise 6.1 I declare that I am fit to practise and do not have any condition that impairs my ability to work safely.
 6.2 I will notify ACCPH if I develop a condition that affects my capacity to practise safely and will cease practice where necessary.
 6.3 I will inform ACCPH of any unspent criminal convictions or legal restrictions that limit my ability to practise, especially with children or vulnerable adults. 7. Ethical Use of Techniques 7.1 I will not use hypnotherapy, hypnosis or related techniques for entertainment or any purpose that disrespects client dignity.
 7.2 I will ensure that all interventions are used respectfully, professionally and for therapeutic or developmental purposes. 8. Advertising, Marketing and Public Representation 8.1 I will represent my services, qualifications and outcomes honestly and accurately in all advertising and promotional materials.
 8.2 I will not make misleading, exaggerated or unsubstantiated claims. 
8.3 I will not use testimonials, case studies or marketing materials that breach confidentiality or mislead the public. 9. Equality, Diversity and Inclusion 9.1 I will treat all clients fairly and without discrimination in accordance with the Equality Act 2010.
 9.2 I will respect diversity of identity, experience and belief in all professional interactions. 10. Insurance and Legal Compliance 10.1 I will maintain appropriate professional indemnity and public liability insurance at all times.
 10.2 I will comply with all relevant laws, regulations and safeguarding requirements applicable to my practice. 11. Professional Relationships and Endings 11.1 I will establish and maintain appropriate professional boundaries both in and outside of client sessions.
 11.2 I will manage the ending of professional relationships responsibly and ensure appropriate signposting or referral where needed. 12. Conduct and Reputation 12.1 I will not associate with organisations that promote harmful, illegal or fraudulent practices.
 12.2 I will uphold the reputation of ACCPH and the professions we represent. 13. Disciplinary Procedures 13.1 I accept the authority of ACCPH to investigate alleged breaches of this code.
 13.2 I understand that ACCPH may impose sanctions, including suspension or termination of membership, where serious breaches occur. 14. Agreement to the Code
 I understand that failure to comply may result in disciplinary action, suspension or termination of membership.

Agnes Kru

Calm the Mind. Reconnect the Body. Transform your Habits.

Professional Code Of Conduct  (Read)

Professional Conduct and Integrity 1.1 I will conduct myself with professionalism, honesty, dignity and respect in all professional activities.
 1.2 I will not engage in behaviour that brings my profession, ACCPH, or fellow practitioners into disrepute.
 1.3 I will work within recognised ethical frameworks and within the scope of practice for which I am trained and competent.
 1.4 I will declare conflicts of interest and avoid dual relationships that may impair professional judgement or objectivity. 2. Professional Competence and Development 2.1 I shall not claim qualifications, credentials, status or experience that I do not hold, nor use post-nominals I am not entitled to.
 2.2 I will not offer services in any modality in which I am not adequately trained or qualified.
 2.3 I will engage in ongoing professional development to maintain and enhance my knowledge and skills.
 2.4 I recognise the limits of my competence and will refer clients to other professionals where appropriate. 3. Client Welfare and Safeguarding 3.1 I will act in the best interests of clients and prioritise their welfare, safety and autonomy.
 3.2 I will not enter into a sexual, exploitative or abusive relationship with any client.
 3.3 I will not take advantage of clients financially, emotionally or psychologically. 
3.4 I will actively safeguard children and vulnerable adults and comply with relevant legal duties. 4. Medical, Therapeutic and Coaching Responsibility 4.1 I will not claim to diagnose, cure or treat medical conditions outside my professional remit.
 4.2 I will not advise clients to discontinue prescribed medication or treatment from a medical professional.
 4.3 I will respect the role and expertise of other healthcare and mental health professionals and collaborate responsibly where appropriate. 5. Confidentiality, Records and Data Protection 5.1 I will maintain client confidentiality in accordance with UK law, including data protection legislation (for oversees members, within the requirements of their residing country) 
5.2 Confidential information may only be disclosed with consent, legal requirement, or where necessary to prevent serious harm.
 5.3 I will maintain accurate and relevant records of my work. 
5.4 I will store, retain and dispose of records securely and lawfully. 6. Fitness to Practise 6.1 I declare that I am fit to practise and do not have any condition that impairs my ability to work safely.
 6.2 I will notify ACCPH if I develop a condition that affects my capacity to practise safely and will cease practice where necessary.
 6.3 I will inform ACCPH of any unspent criminal convictions or legal restrictions that limit my ability to practise, especially with children or vulnerable adults. 7. Ethical Use of Techniques 7.1 I will not use hypnotherapy, hypnosis or related techniques for entertainment or any purpose that disrespects client dignity.
 7.2 I will ensure that all interventions are used respectfully, professionally and for therapeutic or developmental purposes. 8. Advertising, Marketing and Public Representation 8.1 I will represent my services, qualifications and outcomes honestly and accurately in all advertising and promotional materials.
 8.2 I will not make misleading, exaggerated or unsubstantiated claims. 
8.3 I will not use testimonials, case studies or marketing materials that breach confidentiality or mislead the public. 9. Equality, Diversity and Inclusion 9.1 I will treat all clients fairly and without discrimination in accordance with the Equality Act 2010.
 9.2 I will respect diversity of identity, experience and belief in all professional interactions. 10. Insurance and Legal Compliance 10.1 I will maintain appropriate professional indemnity and public liability insurance at all times.
 10.2 I will comply with all relevant laws, regulations and safeguarding requirements applicable to my practice. 11. Professional Relationships and Endings 11.1 I will establish and maintain appropriate professional boundaries both in and outside of client sessions.
 11.2 I will manage the ending of professional relationships responsibly and ensure appropriate signposting or referral where needed. 12. Conduct and Reputation 12.1 I will not associate with organisations that promote harmful, illegal or fraudulent practices.
 12.2 I will uphold the reputation of ACCPH and the professions we represent. 13. Disciplinary Procedures 13.1 I accept the authority of ACCPH to investigate alleged breaches of this code.
 13.2 I understand that ACCPH may impose sanctions, including suspension or termination of membership, where serious breaches occur. 14. Agreement to the Code
 I understand that failure to comply may result in disciplinary action, suspension or termination of membership.